Applicant Match

Puck is an employer branding and candidate engagement platform that helps companies attract, screen, and hire quality candidates. The platform combines automation with authentic storytelling to streamline hiring.

In today’s AI-heavy recruiting landscape, inbound applicant volume has exploded. Recruiters face overwhelming noise—hundreds of applications per role, many from unqualified candidates or AI-generated spam applications.

Problem

Recruiters struggled with three compounding issues: too many unqualified applicants flooding pipelines, inconsistent evaluation criteria across team members, and slow manual screening that caused top candidates to accept other offers first.

Opportunity

AI-powered ranking with transparent, explainable scoring could cut through the noise—surfacing best-fit candidates while giving recruiters confidence in the AI’s recommendations.

Designed an end-to-end experience for reviewing AI-ranked applicants. The system analyzes job requirements, refreshes candidate data, and surfaces prospects with transparent match scores.

Recruiters can quickly understand why each candidate ranked where they did, enabling faster and more confident hiring decisions.

Role

Senior Product Designer owning end-to-end design—from initial research through final UI implementation.

Team

Collaborated with Product Manager and engineering team to define requirements, iterate on designs, and ship the feature.